The holidays are a great time to stay inside and cuddle up with some hot cocoa and a good book, but did you know they are also a perfect time to sell your home? Read on to learn a few of the top reasons you should be listing your home this holiday season.
1. Reduced Seller Competition
Most sellers are still under the impression that the holidays are an unproductive time to list their homes, but it is exactly because of this that more sellers need to stay on the market. Less competition means a higher rate of success.
2. Motivated Home Shoppers
During the holidays, more buyers are willing to pause their house hunting process to enjoy the festive season, and yet there are still some buyers that keep looking. Why is that? The buyers that keep searching are extremely motivated and ready to commit to the purchase.
3. Increased Internet Searches
According to the NAR’s 2016 Profile of Home Buyers and Sellers, 95% of buyers use an online website to search for homes at anytime throughout the year. Then, as the weather becomes more treacherous and unpredictable, home buyers are increasingly likely to turn to the internet rather than venture out to see homes in person.
4. Mobile American Homeowners
American homeowners have become increasingly mobile over the years, which can be largely attributed to increased job relocation. This means these buyers can be house hunting any time of the year, and likely need to find a home sooner rather than later.
5. International Buyer Growth
The amount of international buyers looking to buy in this country has vastly increased. However, American holiday periods don’t always coincide with international holidays, therefore these buyers are often still house hunting during our holiday season.